During a 2018 winter in Argentina, founder María González observed that 90% of urban commuters wore identical fast-fashion replicas. This sparked our mission to create "uncompromised individuality" in daily wear. Today, we serve conscious dressers across 37 countries.
Architectural 3D tailoring technology transforms basic silhouettes
5 proprietary hues developed each season through 200+ light trials
78% of collections use ocean-recycled plastic fibers
"Perfect fit guaranteed -
Free lifetime alterations
90-day returns, no questions asked
$20 credit for recycled garments"
Buenos Aires Design Hub
Pattern Innovation Center
Istanbul Craft Atelier
Embroidery Specialists
Tokyo Material Lab
Smart Textile R&D